Cosmetic Innovators of The Year (CITY) Awards
|INNOVATOR OF THE YEAR AWARD WINNER!|
In order to showcase the productís unique points of difference, creative scenarios were designed that played off the shape, colors and thoughtfulness of the lip sphere to demonstrate that it could deliver a great experience.
|CellCeuticals Biomedical Skin Treatments
The objectives were to identify a new class of skincare, position the product at the forefront of this class and emphasize that the product creates visibly younger skin in just two weeks.
|Iredale Mineral Cosmetics
The campaign captures the energy and vitality of women using the products with fresh new visuals and language that really speaks to them.
The niche brand ads speak to women who live active, outdoor lifestyles by depicting them in the activities they enjoy.